Author: Michael Jennings

Tracking leads consists of figuring out the source of leads, monitoring where leads are within the marketing and sales channels and following through with leads to ensure they result in a sale for a company. Effectively tracking inbound marketing leads can help marketing and sales departments within a company to collaborate in offering an improved experience for the company’s customers and clients, increase the number of inbound leads, and ultimately close an increased number of sales. If a marketing department can determine where the leads are coming from and the means in which those leads were drawn in, this helps…

Business technology, and the online processes attached to them are forever changing. Nothing stays the same for too long, which is why you need to do all you can to keep your finger on the pulse of the day’s latest and best improvements. In fact, you should go one step further. You should actively seek to adopt the best online processes into your everyday business practices as soon as you unearth them. To find the four processes that you should definitely consider embracing, make sure to read on. Digital payment forms Today, customers want to be able to use their…

If you run a company, it is essential to do everything in your power to gain as many customers as it is possible online as well as in your local neighborhood if your company provides also local services. This article will highlight what to do to become visible in the online world as well as in your local area. 1. Create a website 2. Distribute leaflets 3. Buzz marketing 4. How to start with? Create a website The Internet is the best place to promote your company. A landing page is a perfect advertisement tool. You might think, that this…

Are you using Instagram for a long time but could not make progressive results out of it? Instagram is one of the most advantageous social media networks which have nearly 800million users using it every day. Earlier Instagram was only used by people to share their day to day experiences and lifestyle. However, nowadays it has been used as a powerful social platform for the marketing of big brands and companies. Businesses are using Instagram to increase their revenue by interacting with some potential users through stories and captions. It is very easy to create an account on Instagram and…

Your data is critical to your business, so it is very important that you control them. You can choose what data your business shares with Google based on the products and features you use.You choose the products and functions that fit your business goals and your data preferences To help you choose the right products for your business, we’ve grouped them together using the data you share and the level of control over your data. In some products, you can turn on or off additional data usage features to get more valuable insights and better solutions for your business.If your…

If a bar has a great concept it doesn’t guarantee it is performing good financially. Many amazing bars were shut down because their owners cared more about creativity and originality of the place rather than boring numbers. If you don’t want to get into one of the common operational pitfalls, that can send a great pub down the pass – like product variance, inaccurate inventory, wrong pricing policy, some technology may come in handy. POS and inventory management system for bars and pubs can help overcome challenges. Ease tedious inventory work Lots of bar owners have the same nightmare: an…

IOT: The concept of IOT Refers to “Everything connected to the Internet”. But, the question is why we need to connect everything with the internet? Simply, IOT will give access to the user to gather information, analyze and can create an action to help someone with a particular task. IOT gives the opportunity for devices to communicate across different networking types and creates a much more connected world. When it first comes to an understanding the IoT, there are three fundamental ways in which devices will connect, generating exponential amounts of data across a broad spectrum of industries: Human-to-Human (H2H)…

No one is the perfect employee all the time. Everyone has their fair share of bad days not to mention “shortcomings” that they often need to work on or through to become a more efficient employee. Be that as it may, there are some habits that can hinder your ability to climb the corporate ladder or even accomplish your daily tasks efficiently. The continuation of these habits could result in serious consequences including the loss of your job. Bad habits can be hard to break. Despite knowing the consequences of how these actions or behaviors are holding you back, it…

When modest fashion bloggers like Hafsah Mohammad and Amani Al-Khatatbeh started their Muslim blogs to advocate for inclusive fashion in the mainstream industry, they were used to being underrepresented in the beauty world. But since these influencers grew their blogs and social media profiles into pages to be reckoned with in the fashion industry, there has also been an increasing number of hijab-wearing models and women in modest-styled apparel regularly featuring in marketing campaigns. Hijab and modest fashion is booming. The market is going mainstream. Brands are taking notice. However, it still remains a largely untapped market. Could this provide…

Now that 2019 is here, it’s time for you to shake up and change some things in your life. This includes your small business marketing strategy, because so many facets of SEO change all the time. Take advantage of this year’s fresh start and give your SEO a brand new look. Don’t know where to start? Here are some of the best 2019 digital marketing tips and tricks to help bring in the conversions this year. Email is making a comeback  You may think that now with the popularity of social media, email is becoming an outdated method of communication.…